|Image courtesy of Basic Nerf.|
Forget the product leaks that we got our hands on in the past, I'm simply talking of what's occurring in stores. This year we've already had sightings of the Retaliator and Rampage blasters readily available to buy more than 2 months before launch. More importantly, e-tailers are getting in on this, with giants like Amazon already making them available to buy online, AND with international shipping.
I have no doubt that in the past few days, Amazon.com would have gotten a significant spike in Nerf orders from overseas. Given the US models are apparently the ones that boast the higher performance ranges than the detuned Australian versions, I can imagine Nerf gun early adopters all over the country would have slapped down their credit cards and picked themselves up a piece of the full strength N-Strike Elite pie and will be shooting much further and in turn much sooner than the 9-9 date. This might be great news for the US market, but it's gotta be a kick in the pants for the already flailing domestic retail one.
Retail lately has always been crying foul of online sales; the lack of GST charged on imported items means many local sellers cannot compete with imported grey goods. The thing is, THIS is a whole different issue right here. Because buying Nerf locally IS cheaper than importing from overseas given the shipping costs. People buy online though, because they can get, what they want whereas Australia, doesn't have the gear. Not yet anyway.
|Officially by Australian intel.. doesn't exist:D|
The one saving grace is Nerf early adopters tend to buy more than one unit of their favourite blasters, so our local market won't miss out completely. The thing about Nerf though is once someone gets into it, they very quickly move into the affectionato fan category from the casual player category, which means the NEXT time they purchase, they will be a lot more aware and less easy to impress. When I first got into writing about toy guns, the Nerf shelf of any toy store was pretty small. I remember the midnight sales at Kmart from several years ago where the whole Nerf range on shelf could be easily cleaned out by 5 die hard fans with a shopping cart.
|Pyragon. Want want.. and will get. Overseas probably.|