|Billy + Johnny were the youngest models to ever have a 10 year contract..:P|
You've got to wonder if this is saying something about Nerf redefining their target audience and realising it's no longer just the under 12's that want this stuff..
Now, compare it to the updated box- the guy definitely looks older..
It isn't just with Dart Tag blasters; it's happening with N-Strike as well. Take a look at the original Recon CS-6 packaging with our sweet innocent kid:
|Original Recon CS-6 packaging. aww lil' kiddie..|
|Current Recon CS-6 packaging. Older.. and more constipated|
They're still for ages 8+ and they're still essentially toy blasters; also we're still not seeing grown up adults on the packaging (and..sad to say..probably never will!!) but it is an interesting (and in my opinion, obvious) marketing decision:)
|The back of the new Dart Tag blaster boxes|
|Stampede dude.. 16 or so?|
|the jaw line and forearms suggest his voice has broken.. :P|